Turn an irascible feline into an internet gold mine

Dear Hipster:

I love my roommate, who is awesome in almost every way, but I hate her cat because it is an evil emissary of dark forces sent to torture humanity. I don’t know if I can keep living with her.

— Need a Clever Solution

I’m not going to tell you to sit down and have a heart-to-heart with roomie over how the cat comes between you as friends and that there must be a way to work it out so that the two of you can continue to have a meaningful relationship. Nope. The modern hipster capitalizes on a socially awkward situation. You need to start an Instagram page documenting the atrocities committed by your friend’s cat. Through careful hashtagging, you ought to be able to divert your torrid human-cat relationship away from the home and into something that may someday allow you to Kickstart a project to produce “Evil Cat” T-shirts, hats, and other memorabilia. If you can’t make an irascible feline into an internet goldmine, how do you expect to survive the 21st Century?

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