Matmail: One thing I’ve always wondered about is the McDonald's signs that say “Over 65 billion served." Sixty-five billion what? I figure it’s either: (1) items (i.e., Cokes, fries, and the big stuff like Quarter Pounders); (2) just the big stuff; or (3) customers. Is there a big rivalry between managers in this aspect? Do they look at the other guy's sign with envy? Please withhold my name so they won’t spit in my burger. — Spitless in San Diego
No burger envy here, of course, since the other guy’s sign says exactly the same thing. You don’t really think 65 billion of anything have been served at your corner drive-thru? They’d need 24-hour traffic control. Sixty-five billion is the worldwide tally of those infamous beef wafers. Just the globe-circling steer slabs. Fries don’t count. Shakes don’t count. McNuggets? McNothing. Buy a double cheeseburger, and the bean counters at McHeadquarters add two to the corporate tote board. It used to be cute, but I’m not sure we care anymore. Maybe the cows do.